3 LinkedIn features I’d actually pay for!

BRANDINGPERSONAL DEVELOPMENT

Feature 1: Post Scheduling Management

The Problem

As it stands, scheduled posts on LinkedIn are hidden within the “Create a post” then "Scheduled for later" screen.

Want to see what you’ve scheduled? You’ll have to simulate re-creating the post and click through to the schedule view.

This results in:

  • Accidental duplicate posts

  • No easy way to see all upcoming posts

  • No feedback if edits or deletions are successful

  • No recommendations on when to post for best engagement

The Solution

Introducing a Scheduled Posts Dashboard — a central hub where creators can:

  • View, edit, delete, or draft posts

  • Get suggestions for peak engagement times

  • See estimated reach before the post goes live

  • Trust the platform won’t trip them up

Feature 2: Post + Comment Analytics

The Problem

Right now, LinkedIn offers some decent data: views, reactions, comments. But it stops there.

What’s missing:

  • No qualitative insights into comment themes or tone

  • No AI feedback on why a post resonated

  • No breakdown by content type performance

  • No strategic tips for future growth

The Solution

A Post Intelligence Panel would give creators the tools they need to learn and grow, including:

  • Sentiment analysis of reactions and comment threads

  • Identification of comment themes (e.g. “career growth”, “UX design”)

  • Viewer demographics by industry, title, and location

  • AI-generated insights to improve future posts

Feature 3: Industry Insights Explorer

The Problem

We create in silos. LinkedIn offers no easy way to:

  • Compare our post performance with peers

  • Discover trending themes in our space

  • Identify rising influencers or voices

  • See sentiment shifts or hot-button topics

The Solution

An Industry Insights Explorer would allow users to:

  • Track the most engaged topics by industry

  • Surface top influencers and emerging voices

  • Show trending articles, content types, and sentiment shifts

  • Benchmark your own performance against your sector average

Final thought

LinkedIn already has the audience, the data, and the platform. What’s missing is the creator features, the tools that allow professionals to post smarter, not just more often.

If LinkedIn added just one of these, I’d consider upgrading.
Add all three, now that’s a premium experience worth paying for.

Explore the conceptual designs

After trialling LinkedIn Premium for a month, I had one question:
"Is it helping me grow my personal brand enough to justify paying for it?

For me — not really.

It’s not designed for content creators, or personal/business brand builders who are publishing regularly, engaging deeply, and wanting to learn from their had work.

But what if it were?

Instead of a focus on profile views and InMails, what if LinkedIn offered real tools that helped us grow, plan, and lead conversations in our space?

Putting on my UX designer hat here are my top three features I’d actually pay for, complete with conceptual designs created to bring them to life.

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